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Implementing eCommerce Solutions for a Retail Fashion Brand
Industry
Retail & eCommerce
Work
Headless Commerce, Payment Integration, Inventory Synchronization
Purpose of the product

Over six months, our team collaborated with ThredUp, an up-and-coming fashion retailer, to launch a custom eCommerce solution that integrates inventory management, payment gateways, and personalized product recommendations. 

We leveraged a headless eCommerce framework for flexibility and built microservices to handle inventory synchronization across online and in-store channels. This approach reduced cart abandonment by 18% and improved average order value through dynamic product suggestions.  
 

01 / Key product information
Project Description

Over six months, our team of five developers worked with ThredUp to create a custom eCommerce platform.  

We implemented a headless eCommerce framework, allowing ThredUp to manage inventory and product recommendations across multiple channels. This included real-time inventory synchronization between online and in-store systems, ensuring accurate stock levels at all times.  

We integrated payment gateways like Stripe and PayPal, streamlining the checkout process and reducing cart abandonment by 18%. Personalized product recommendations further improved user engagement and average order value.  

Results Delivered

18% reduction in cart abandonment via streamlined checkout flow.  

Unified inventory system that updates in real-time across physical and digital stores.
 

Improved user engagement with personalized product recommendations.  

Key product information
Project results
Team

Backend Developers: 2 (Node.js, Express)  

Frontend Developers: 2 (Vue.js, Nuxt.js)  

QA Engineers: 1 (Testing, defect tracking)  

Key Challenges

Ensuring real-time inventory synchronization across channels.  

Integrating multiple payment gateways without disrupting user experience.  

Training staff on new eCommerce workflows.  

Balancing scalability with performance during peak traffic.  

Client Collaboration

Weekly sprint reviews with ThredUp’s product and marketing teams.  

Joint design sessions for checkout and product recommendation features.  

Shared Slack channel for real-time issue resolution.  

Co-developed training materials for staff and partners.  

Tools & technologies

Spanning 30+ verticals and 25+ technologies, our team has designed and implemented innovative solutions to suit even the most unique needs.

01 Backend
Node.js (Express)
MongoDB
02 Frontend
Vue.js
Nuxt.js
03 Payments
Stripe
PayPal APIs
04 DevOps
Docker
AWS (Lambda, S3, CloudFront)
05 Other Services
Slack
GitLab
New Relic
Segment
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