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AI agent for inbound leads. Every lead answered. The right ones booked.

Webaroo's Inbound Agent is an AI agent that answers every inbound lead, asks your qualifying questions, books the meeting on your calendar, and logs it all to your CRM.

Ask Roo: Could an AI agent answer every inbound lead and book the right ones?

Inbound AgentMany touches come in from the web form and the inbox. Most stop short of your rulebook, the written rules your team approves, and the qualified one is booked.
Web form / Inbox / Qualified / Booked
Built for
Freight brokerages and 3PLs, manufacturers and distributors, professional firms, retailers, and brands whose inbound leads wait hours for a reply
Time to live
Timeline quoted on a call
How it is priced
A fixed fee for a defined scope, quoted on a call, then a monthly Run plan from go-live
Pairs with
Voice Agent, Workflow Agent, AI Assessment

Every lead gets a reply. Every reply follows your rules.

The agent replies at any hour, asks your qualifying questions, and books the leads that fit. The hard questions go to your team with the transcript.

  1. Every lead gets a reply

    On your site chat, at any hour, with your offers and your wording.

    Visitor
    “Can you set up an account for our two plants before next month?”
  2. Qualified against your rules

    Fit, budget, timeline, and the problem they are trying to solve. Your questions, written down with you. Not a generic script.

    Visitor
    “We need trucks out of Dallas every week, starting next month.”
  3. Meetings booked on the right calendar

    The agent sends the right person's Calendly link, and the page the lead came from goes with the booking.

    Visitor
    “Can someone walk me through it on Thursday afternoon?”
  4. Logged to your CRM

    Contact, transcript, summary, and source on every conversation, in your CRM when it has an API we can connect to. A Slack alert on every lead, so your team sees it the moment it happens.

    Visitor
    “Just send me the details by email for now.”
  5. Guardrails you set

    It is instructed never to quote a price, never to name a client you have not approved, and to stay inside its rules. The hard questions go to the call, with the transcript, and the transcript review turns any miss into a rule fix.

    Visitor
    “Can you give me a rough price before I book a call?”

Examples are illustrative

What ships, and what we run.

The agent is the part your leads see. The routing rules, the scorecard, and the transcript review keep it booking the right people.

You get

Delivered by go-live.

  1. The agent on your site chat, trained on your services and your qualification rules
  2. Booking through Calendly onto the right person's calendar, with the source page attached to every meeting
  3. Every conversation logged to your CRM where it has an API we can connect to, plus a Slack alert on each lead
  4. Routing rules in writing: who the agent talks to, who it books, and who it politely declines
  5. A scorecard: conversations, qualified leads, meetings booked, and response time

We run

Every month, for as long as it is live.

  • Monitoring, and the scorecard
  • A transcript review, so wrong answers become rule fixes
  • Rule and offer updates when your services, team, or calendar change
  • The suppression list, so competitors and job seekers stop reaching your reps
Review queueIllustrative
  • Visitor asked for a ballpark priceReply was too vague. Corrected: pricing is set on the call, then offer a time.Corrected
  • Freight lead, weekly lanes out of DallasQualified on lanes and timing. Booked Thursday 2:30 with the sales lead. Approved.Approved
  • Job seeker writing to the sales chatSent to the hiring contact and added to the suppression list. Handoff.Handoff

Live, with a shadow run first.

Step one sets the rules and the connections. In step two your team reads every transcript with booking off, and in step three booking goes on.

  1. Step 1

    Rules and connections

    We write down your services, your qualifying questions, and the list of things the agent must never say. Calendly, your CRM, and your Slack channel are connected.

  2. Step 2

    Shadow run

    The agent answers on your site with booking off. Your team reads every transcript daily. Misses turn into rule fixes.

  3. Step 3

    Live with booking

    Booking turns on. Leads land on your calendar and in your CRM.

How it is priced

A fixed fee for a defined scope, quoted on a call once we know your lead volume and the systems it writes to. After go-live, our support and maintenance team runs it on a monthly Run plan. No hourly billing.

One set of rules, across the whole front door.

A caller and a web lead should get the same answers. Each of these picks up where a conversation stops.

Phone line / Rulebook / Calendar / Front deskVoice Agent: A call arrives as a wave, passes your rulebook, the written rules your team approves, and settles into one booked slot. Some calls go to the front desk.

Voice Agent

When leads also call. The same rules, the same calendar, on the phone and the website.

See Voice Agent
Received / Classified / Approval / UpdatedWorkflow Agent: Steps run along one line. Approvals fork off to a person and come back.

Workflow Agent

When a booked meeting should kick off a quote, a contract, or an onboarding checklist without anyone copying fields.

See Workflow Agent
Workflows / Measured / Top 3 / Day 10AI Assessment: The business as a field of workflows. The top 3 rise and get measured in ten days.

AI Assessment

When you are not sure inbound is the first thing to fix. Ten days, one plan.

See the AI Assessment

One lead, from first message to meeting.

The same agent, three businesses. Pick one and follow a lead from the first message to the booked meeting.

Site chatIllustrative / Example data / No live actions

Visitor

Looking for someone to cover reefer loads out of the Southeast, maybe 20 a week.

Agent

We run reefer out of the Southeast. What are you shipping, and when do the first loads move?

Visitor

Produce. Starting next month.

Agent

Then Marcus is your person. Here is his booking link. Pick any open time, and the invite goes to the email you enter.

Visitor

Booked Tuesday at 9:30.

  • NameLuis A., logistics manager
  • CompanyProduce shipper, Southeast
  • NeedReefer capacity, 20 loads a week
  • TimelineFirst loads next month
  • MeetingTuesday 9:30 AM, 15 minutes, with Marcus
  • CRM recordContact created, lane and volume on the record, source: /services/reefer. Slack alert to the brokerage channel.
  1. 01Request

    A shipper writes in at 8:40 PM

    The reps are gone for the day. The agent answers on the site chat in the brokerage's voice and asks the two questions that matter: what is moving, and when.

  2. 02Knowledge

    It knows the lanes and the rules

    Which lanes the brokerage covers, which rep owns produce, and what it must never promise come from the written rules, not from a guess.

  3. 03Action

    It books the right rep

    The agent sends Marcus's Calendly link. The shipper books Tuesday at 9:30, and the page the shipper came from goes with the booking.

  4. 04Handoff

    Marcus walks in prepared

    The contact is in the CRM with the lane, the volume, and the transcript. Nobody asks the shipper to repeat themselves.

Asked before the first lead. Answered in plain words.

If yours is not here, ask it on the 15-minute call.

Webaroo's Inbound Agent is an AI agent that answers every inbound lead on your site chat. It asks your qualifying questions, books qualified leads through Calendly onto your calendar, logs every conversation to your CRM, and sends your team a Slack alert on each lead.

A chatbot deflects questions. The Inbound Agent is built to qualify and book. It follows your rules for fit, budget, and timeline, it books qualified leads through Calendly, and it writes the lead to your CRM with the transcript attached.

It books through Calendly and writes to your CRM when the CRM has an API we can connect to. We confirm the exact systems on a 15-minute call and connect them first.

The agent logs them to your CRM with the transcript and a summary, sends the same Slack alert, and your team decides the next touch. Nobody is pushed into a meeting they did not ask for.

It is instructed never to quote a price, never to name a client you have not approved, and never to answer outside the rules you set. Anything it cannot answer goes to the call, with the transcript, so the person who takes it is prepared. The transcript review catches any miss and turns it into a rule fix.

Yes. A shadow run comes first: the agent replies on your site with booking off, and your team reads every transcript. Booking goes on once your team is happy with what it reads.

A fixed fee for a defined scope, quoted on a call once we know your lead volume and the systems it writes to. After go-live, our support and maintenance team runs it on a monthly Run plan. There is no hourly billing.

Why we don't bill by the hour

Start with the leads that wait. A straight answer first.

The Inbound Agent fits a business whose leads wait hours for a reply.